New York Political Strategy

New York Political Strategy

New York Political Strategy

New York Political Strategy

New York Political Strategy

New York Political Strategy

New York Political Strategy

New York Political Strategy

New York Political Strategy

New York Political Strategy

Direct Mail, Media & Digital Ads

Political Direct Mail, Media & Digital Advertising

Voters decide on what they see and read. We create mail, video and digital ads that cut through, and we put them in front of the voters who will decide your race.

Our creative team designs direct mail, video and digital ads with one goal: persuade and turn out the right voters. Every piece starts with targeting, using the voter file, past turnout and research to decide who needs to hear what.

We plan the full program, from the first introduction piece to the final reminder to vote, and we test and adjust as the race goes on.

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what is included

How We Help

Direct mail

Persuasion, contrast and GOTV mail designed and printed on deadline.

Voter targeting

Audiences built from the voter file, turnout history and modeling.

Digital advertising

Search, social, display and streaming ads aimed at real voters.

Video production

Scripts, shoots and edits for TV, streaming and social.

Media buying

Smart TV, radio, streaming and print buys that stretch the budget.

Email & SMS

Fundraising and turnout programs that follow the rules.

Websites & social

Campaign websites and social channels that convert visitors into supporters.

In-language creative

Materials for voters in the languages New Yorkers speak.

faq

Common Questions

Have a question that is not here? Ask us directly.

Yes. In local New York races, well-targeted mail remains one of the most reliable ways to reach likely primary voters.

We look at who your voters are and how to reach them. Most programs use both, timed so each message reinforces the other.

Yes. All materials include the disclaimers and record-keeping that campaign finance rules require.

Yes. We create in-language mail and ads for many of the communities that make up New York.

Let’s Talk About Your Goals

Tell us about your race or your issue. The first consultation is free and confidential.

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